Project Overview
The Bubbly Cup is a local bubble tea shop that offers delicious, premium, and handcrafted bubble tea. Our goal was to create a brand identity that reflects the fun, vibrant, and joyful essence of The Bubbly Cup.
Brand Identity
Inspired by the playful and delightful experience of enjoying bubble tea, the brand identity features a cute and bubbly look. The logo is a tapioca pearl with a cute pleading face emoji, adding a touch of charm and personality. The font style is soft, round, and bubbly, capturing the essence of fun and vibrancy.
Objective
To spread the love for bubble tea in Saint John and create a welcoming, fun atmosphere for all ages. The Bubbly Cup aims to be a delightful spot for everyone, from kids to millennials to local Canadians.